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Certifications

October 19, 2025

Google Analytic Certification

Birmingham, AL

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I earned my Google Analytics Certification, which enhanced my ability to track, analyze, and interpret website data effectively. This certification strengthened my understanding of key metrics, user behavior, and data-driven decision-making, allowing me to apply analytics insights to improve marketing strategies and measure campaign performance.

September 8, 2025

Google Ads Digital Marketing Certification

Birmingham, AL

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I earned my Digital Marketing Certification through Google Ads, which expanded my knowledge of online advertising, campaign management, and audience targeting. This certification strengthened my ability to create data-driven marketing strategies and optimize campaigns for maximum engagement and performance.

Experience

Marketing Projects

June-August 2025

Marketing Intern

Higginbotham Insurance 

Birmingham, AL

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During my time at Higginbotham, I gained valuable insight into the insurance industry by shadowing producers and account managers and sitting in on client and team meetings. This experience allowed me to observe professional communication, client relationship management, and strategic decision-making in action. It provided a practical understanding of how different roles collaborate to meet client needs and reinforced my interest in developing strong business and interpersonal skills.

Present 

Stukent: Digital Marketing Simulation

Birmingham, AL

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This Digital Marketing Simulation is still in progress. Once I am done with the simulation I will upload my accomplishments. Please be patient as I am working diligently to complete it. 

October-May 2024

Online Personal Trainer

Birmingham, AL

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Through my experience running an online personal training business, I gained hands-on marketing experience by building my brand and attracting clients in a competitive digital space. I developed and executed social media marketing campaigns, created engaging fitness content to increase visibility, and used analytics to track engagement and refine my strategy. By understanding my audience’s goals and preferences, I was able to position my services effectively and drive consistent client growth. This experience strengthened my skills in digital marketing, content creation, and brand management while giving me real-world insight into how strategic marketing drives business success. 

Professional skillset

Strategic Planning

Brand Management

Digital Marketing

Campaign Analysis

Client Communication

 

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